Rethinking health insurance from the ground up.

We founded Total Control Health Plans on the basic principle that you deserve the same insight, performance and control over your health insurance as you would with any other supplier. If you talk to any of our clients, they’ll testify to the passion, hustle and intricate industry knowledge we leverage toward rebuilding health plans that put companies back in control.

Our Team

Mike Hill – RHU, REBC, LIC


Mike has been advising employers on health care cost reduction strategies for two decades.  An expert in self-funded medical plans, Mike has helped employers implement varied solutions focused on reducing the cost of health care, such as direct contracting, direct primary care, and others, as a means to return the crown jewel of employee benefit packages to its place of prominence rather than the liability that it has become.

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Understanding that pre-packaged fully insured medical plans eliminates all employer control over their health care supply chain, Mike wrote “Not Rocket Surgery, An Employers Guide to Controlling the Health Care Supply Chain” which introduced the concept of the Total Control Health Plan in 2017.  Mike is passionate about putting employers in a position to use the same techniques they use to manage all other aspects of their business on their health plans.  By doing so, employers have not only experienced dramatic cost reductions and flat annual increases, but they have done so while providing better plans to their employees.

Mike has been recognized by BenefitsPRO magazine as a finalist for the 2021 Broker of the Year award, and as one of the Grand Rapids Business Journals 40 Under Forty in 2012. Mike is a member of the Next Gen Benefits Mastermind Partnership being recognized as Advisor of the Year in 2020.  Mike speaks regularly on innovative benefit strategies at conferences around the country, including the World Healthcare Congress, BenefitsPRO Broker Expo, and Ascend Agency Growth and Leadership Summit, and he also serves on the Ault International Medical Management (AIMM) Agent Advisory Council.  An article in the March/April 2020 issue of Chief Executive Magazine featured the success Mike and his client Creative Dining have had in reinventing their medical plan from the ground up.

He serves and has served his community as a Board member of multiple non-profit organizations, including The Michigan West Coast Chamber of Commerce (Past Chair), Holland Hospital, Holland Young Professionals (Past President), Life Circles PACE, West Michigan Policy Forum, and Grant Me Hope.

Mike lives in Holland, Michigan with his wife Colleen and children Alexis and Evan.

Connect with Mike on LinkedIn

Val McCoy

Vice President of Employee Benefits

Val has 20+ years’ experience in the employee benefits industry, which includes specialized experience and insight obtained during her years working for a Third Party Administrator (TPA). Her TPA experience has given Val a detailed and valuable understanding of the intricacies involved in claims management, plan administration, and cost containment strategies. 

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Her TPA experience has given Val a detailed and valuable understanding of the intricacies involved in claims management, plan administration, and cost containment strategies. Val is a seasoned insurance agent committed to providing proactive and practical solutions to everyday HR challenges, not just once a year at renewal time. Val is committed to going the extra mile for clients and their employees.

Val possesses a comprehensive understanding of how self-funded and fully insured benefit plans operate. She is well-versed in the nuances of employee benefits administration that employers often find challenging, including plan design, risk management, and compliance requirements. Whether it’s assisting employers in implementing self-funded health plans or helping them understand the complexities of their current insurance offerings, Val is equipped to offer invaluable guidance that is tailored to each client’s unique needs.


Jessica Walters

Chief Operating Officer

Jessica has been serving employers as their key, day to day, contact since 2012. An expert in Benefit Administration systems, Jessica has thrived serving multiple location, highly complex, self-funded clients with the implementation of multiple technology platforms.

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Jessica is key to client retention by providing unique strategies that allow self-funded employers to choose the best ways to reduce costs that fit their needs and culture.  In 2020 Jessica was recognized as one of the Top Women in Benefit Advising by Employee Benefit News.

Connect with Jessica on LinkedIn

Kathryn Bader

Global Director of Human Resources

Kathryn offers 25+ years of comprehensive experience developing strong HR competencies in multiple business sites in North America, Asia and Europe. 

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Kathryn focuses on cultivating positive work environments and collaborating with all levels of leadership and management. Her specialties include talent acquisition, managing global compensation and benefits plans, and developing processes and policies to ensure the success of the organization. Kathryn’s combination of industry depth, geographic breadth, and strong relationship building provides the platform to deliver superior results.

Kathryn graduated from Michigan State University, Lansing, Michigan, USA, where she earned her Bachelor Degree in Psychology. She started her career as an Individual and Group Therapist at a psychiatric hospital in Grand Rapids, Michigan. She left private therapy work to enter the HR field where she became a Leadership Coach and Mentor, working for an HR Consulting firm in Holland, Michigan. In 1993 Kathy joined Uniform Color Company, one of the Audia Group companies, as Human Resources Director. In 2010 Kathryn became the Global Director of Human Resources for Audia Group and had HR responsibilities for all Audia companies worldwide.

Connect with Kathryn on LinkedIn

Alaina Van Houdt

Benefits Account Manager

With 20 years in the employee benefit and HR industries, Alaina brings a strong customer centric work ethic to TCHP.

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Alaina’s past experience as a HR Manager for both a local company, and a national publicly traded firm, give her the background to relate to and serve our employer clients with ease.  She will be responsible for managing client relationships on a day to day basis, as well as, employee education and compliance.

 Connect with Alaina on LinkedIn

Amy Denham

Benefits Account Manager

If there’s one thing Amy knows, it’s how to work well with people. Amy joined our team after 15+ years of experience across a variety of industries, but always focusing her expertise on HR and employee benefits. 

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Amy’s work experience is vast, from smaller non-profit organizations to global corporations. Her strengths lie in the fine details of process development and execution, employer support, and Benefit Administration Systems management. She serves our clients by providing excellent customer service and support, which is grounded in her strong understanding of insurance industry compliance.

 Connect with Amy on LinkedIn

Beth Geiger

Benefits Account Manager

Beth brings with her over 17 years of experience in the employee benefits insurance industry. She has built a successful career by cultivating strong relationships with clients and employees.

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Beth is passionate about educating individuals on their benefit plans, and empowers them to make informed decisions that positively impact their lives.

As a Benefits Account Manager, she takes pride in delivering exceptional service to her clients. She is knowledgeable in both fully insured plans and self funded plans. She understands the day-to-day challenges faced by HR professionals and employees, actively seeking to support them in navigating coverage questions, compliance requirements, and benefit offerings.


Deb Bloem

Compliance & Documentation Manager

Deb is an accomplished professional with a strong background in benefit compliance; significant knowledge of ERISA, HIPAA, ACA, COBRA, and FMLA; as well as extensive experience in drafting and reviewing plan documentation (e.g., plan documents/SPDs).

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With more than 20 years of experience in the employee benefits industry, Deb has established herself as a trusted authority in benefits compliance and benefit program guidance. She has worked with a wide variety of organizations, from large corporations to small businesses, guiding them through the complex landscape of benefit program compliance and maintenance. She is passionate about assisting plan sponsors with their compliance obligations, thereby minimizing any risks and liabilities. Staying informed of regulatory changes and industry best practices, which ensures our clients remain aware of their compliance responsibilities and options, is one of her top priorities.

Deb’s expertise extends beyond compliance, as she is well-versed in the intricacies of benefit plans such as group health plans (including both self-funded and insured offerings), multiemployer plans, retiree plans, disability programs, and other fringe benefits. With a keen eye for detail and exceptional problem-solving skills, she is resourceful and adept at navigating complex compliance issues and providing practical solutions. Deb is committed to upholding the highest standards, and her drive for excellence and accuracy makes her a valuable asset to any employer seeking to successfully navigate the various challenges associated with employee benefits.

Connect with Deb on LinkedIn

Kaelyn Koenig

Employer Group Service Owner

Kaelyn came to us with a background in accounting and finance, excited to make a career switch into employee benefits and human resources in 2022.

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Kaelyn brings a straightforward, practical approach to work gained through her previous work experiences, as well as a sense of enthusiasm all her own. She knows the right questions to ask to get to the root of an issue and create clarity with a positive attitude others can’t help but admire. She graduated from Northern Michigan University with her BASc in Accounting and Finance in 2020.

Connect with Kaelyn on LinkedIn

Start a Conversation

Let’s have a conversation on our dime to see if a Total Control Health Plan will meet your business or organization’s goals.

Contact us to schedule a free consultation today.

Total Control Health Plans

(616) 344-6606
148 S River Ave Ste 300, Holland, MI 49423

Total Control Health Plans

(616) 344-6606
148 S River Ave Ste 300, Holland, MI 49423